With a focus on developing an international brand to bring diverse and rich entertainment experiences to more fans, Juventus announced its regional partnership with DAGA, the premium entertainment platform.

This partnership will enable DAGA to demonstrate its ambition of the brand expansion strategy as the brand looks to continually grow in the market. In addition, it will also contribute to Juventus' presence in Asia, where the Club has a significant fan base which is growing rapidly.

The partnership between DAGA and Juventus not only provides fans the opportunity to experience top-level matches but also to explore leading entertainment services, which will support both brands to enhance the experience for the fans.